Go to Market
Gurus

About Us

Chris Mancinelli

Kevin Hall

Seventy years of operating experience, not slideware

Chris Mancinelli and Kevin Hall spent more than thirty years each at PepsiCo,

holding executive leadership positions in Sales, Channel Strategy, Revenue

Management and Category Management.

We have sat on the other side of every conversation an emerging brand is

having right now — the trade budget that will not close, the customer that

wants deeper funding, the promotion nobody can prove worked, and the need to build distribution.

We built the plans and systems that answered those questions inside a Fortune 50 company, and we build them now for brands that cannot support a full staff of experts.